Infusion Keratin Replenisher, Keratin Obsessed Multi-Benefit Treatment Spray, and Intense RX Repair Serum—arranged on white platforms against a pink gradient background.

Experience the Power of Signature Keratin

From our revolutionary keratin treatments to shampoos and conditioners, each product in our collection is powered with proprietary Signature Keratin for stronger, healthier hair.

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  • Keratin Care Smoothing Shampoo and Conditioner, KCTEXTURE Intense Hydrating Masque, and KCTEXTURE Leave-In Conditioner, displayed against a blue background.

    Shop by Collection

    Our products are enhanced with Signature Keratin for salon-quality, frizz-free, and healthy hair at home.

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  • Side-by-side before and after photos of a woman, showing a transformation from frizzy hair to smooth, voluminous curls.

    Keratin Treatments

    Each of our treatments eliminates frizz, increases manageability, repairs damage, and leaves the hair with luminous shine!

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  • Smiling client with curly hair sitting in a salon chair, while the stylist stands beside her, both looking pleased with the result.

    Express Service Menu

    Transform your hair in the time it takes for a coffee break. Add Signature Keratin to any cut, color, or blow-dry.

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  • Client receiving a relaxing hair wash at a salon, with close-up focus on the stylist’s hands and the washing process.

    Salon Services

    Find the best service for you and book your appointment with a Keratin Complex® Certified Salon now!

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  • Stylist wearing a 'Keratin Complex' apron while blow-drying a client's hair.

    KERATIN COMPLEX PRO

    Access exclusive products, salon pricing, tools and resources for professional hair stylists!

    JOIN KERATIN COMPLEX PRO
  • Two models with different hair types, one with straight blonde hair and the other with natural curly hair, holding Keratin Complex styling products against a pink background.

    AT-HOME HAIR CARE

    Shop now and discover what it feels like to have beautiful hair every day.

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Our Best Sellers

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Collage of four women with different hair types using Keratin Complex products, showcasing the brand's versatility for all hair textures.

What is keratin?

Hair is made up of keratin—this protein makes up the natural structure of hair and directly affects hair nourishment and moisture. Keratin also forms a protective shield around the hair. When keratin is optimized, it leads to strong, healthy hair.

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On This Blog

  • Hair How-To: Hot Chocolate Brunette

    Hair How-To: Hot Chocolate Brunette

    Warm up the cold seasons with this rich hot chocolate hair color from the #KCEXPRESSIVES Stylist Community.

    Hair How-To: Hot Chocolate Brunette

    Warm up the cold seasons with this rich hot chocolate hair color from the #KCEXPRESSIVES Stylist Community.

    LEARN MORE
  • Blonde Model

    Hair How-To: Golden Blonde

    If your client desires delicious buttercream-inspired strands for the holiday season, try this stunning golden blonde hair look.

    Hair How-To: Golden Blonde

    If your client desires delicious buttercream-inspired strands for the holiday season, try this stunning golden blonde hair look.

    LEARN MORE
  • NKST, KCTEXTURE and Color Care Duo on pink background

    Keratin Complex Empowers Salon Professionals to...

    Keratin Complex® wants you to become the master of your salon business by incorporating unique services that help to boost your bottom line.  Keratin Complex encourages hairstylists to take charge...

    Keratin Complex Empowers Salon Professionals to...

    Keratin Complex® wants you to become the master of your salon business by incorporating unique services that help to boost your bottom line.  Keratin Complex encourages hairstylists to take charge...

    LEARN MORE
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