The NEW standard of Color Service
NEW! EXPRESS COLOR & Smoothing System
2-in-1 service that combines permanent color and smoothing in less time than a single-process color service.
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Shop by Collection
SHOP NOWOur products are enhanced with Signature Keratin for salon-quality, frizz-free, and healthy hair at home.
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Before
After
Keratin Treatments
LEARN MOREEach of our treatments eliminates frizz, increases manageability, repairs damage, and leaves the hair with luminous shine!
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Express Service Menu
LEARN MORETransform your hair in the time it takes for a coffee break. Add Signature Keratin to any cut, color, or blow-dry.
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Salon Services
LEARN MOREFind the best service for you and book your appointment with a Keratin Complex® Certified Salon now!
 
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                  KERATIN COMPLEX PRO
JOIN KERATIN COMPLEX PROAccess exclusive products, salon pricing, tools and resources for professional hair stylists!
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Our Best Sellers
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Color CareSmoothing Shampoo
Regular price From $20.00 USDRegular priceUnit price / perSale price From $20.00 USDAdd To Bag - 
                
Color CareSmoothing Conditioner
Regular price From $20.00 USDRegular priceUnit price / perSale price From $20.00 USDAdd To Bag - 
                
InfusionKeratin Replenisher
Regular price From $34.00 USDRegular priceUnit price / perSale price From $34.00 USDAdd To Bag - 
                
Keratin Obsessed®Multi-Benefit Treatment Spray
Regular price From $16.00 USDRegular priceUnit price / perSale price From $16.00 USDAdd To Bag - 
                
Vanilla BeanDeep Conditioner
Regular price From $32.00 USDRegular priceUnit price / perSale price From $32.00 USDAdd To Bag - 
                
Intense RX®Repair Serum
Regular price From $19.00 USDRegular priceUnit price / perSale price From $19.00 USDAdd To Bag 
What is keratin?
Hair is made up of keratin—this protein makes up the natural structure of hair and directly affects hair nourishment and moisture. Keratin also forms a protective shield around the hair. When keratin is optimized, it leads to strong, healthy hair.
First, still the best
View allOn This Blog
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            KERATIN COMPLEX® PARTNERS WITH TABATHA COFFEY T...
“Together, we’re not just launching a service—we’re reimagining how stylists can grow their business, elevate their client experience, and reclaim their time behind the chair,” shares Zoe Hyams, SVP of...
KERATIN COMPLEX® PARTNERS WITH TABATHA COFFEY T...
“Together, we’re not just launching a service—we’re reimagining how stylists can grow their business, elevate their client experience, and reclaim their time behind the chair,” shares Zoe Hyams, SVP of...
LEARN MORE - 
                
              
            Keratin Complex Introduces Express Color & Smoo...
Keratin Complex is consistently pushing the boundaries of salon professional innovation–hence, the launch of its brand-new Express Color & Smoothing System, a revolutionary service that actually combines permanent hair color and...
Keratin Complex Introduces Express Color & Smoo...
Keratin Complex is consistently pushing the boundaries of salon professional innovation–hence, the launch of its brand-new Express Color & Smoothing System, a revolutionary service that actually combines permanent hair color and...
LEARN MORE - 
                
              
            KERATIN COMPLEX LAUNCHES THE PERFECT COLOR SERV...
In a world where time is money and moments matter, Keratin Complex®, is giving back both to stylists and their clients. The professional beauty brand that revolutionized the smoothing category,...
KERATIN COMPLEX LAUNCHES THE PERFECT COLOR SERV...
In a world where time is money and moments matter, Keratin Complex®, is giving back both to stylists and their clients. The professional beauty brand that revolutionized the smoothing category,...
LEARN MORE